Treasury Proposal for ACS Campaign

Governance Treasury Proposals
1

TL:DR;

  • The ACS Campaign is designed to incentivize adoption and establish a sustainable economic flywheel for the ASTR token within the Soneium ecosystem.
  • From the ACS Campaign, we can expect:
    • Utility expansion of ASTR,
    • Onchain holder growth of ASTR,
    • Deeper strategic alignment with Soneium, and
    • Preparation for broader adoption across the entire Superchain ecosystem.
  • The campaign will last 70 days, from February 20 to May 1, 2025.
  • The required budget for the ACS Campaign is up to 100 million ASTR tokens.

Background

Building upon years of successful development, the Astar Foundation recently unveiled Astar Evolution Phase 1.5, which is centered on three core pillars:

  1. Astar Interoperability
  2. Astar Token Expansion
  3. Astar Decentralized Governance

This phase reflects the shared vision of Astar Collective and Soneium—“Connecting You to Web3” and “Go Mainstream,” respectively.

To realize the goals of Astar Token Expansion, one of the core pillars of Phase 1.5, the Astar Foundation proposes the introduction of the Astar Contribution Score (ACS) Campaign.

This initiative is designed to incentivize adoption and establish a sustainable economic flywheel for the ASTR token within the Soneium ecosystem. By positioning ASTR as the primary asset on Soneium, for example for major consumer applications and payment solutions, the campaign will solidify ASTR’s role as a central medium in Soneium’s expanding web3 ecosystem.

Furthermore, this campaign will enhance the utility of ASTR, aligning with Astar Collective’s mission to position it as “Crypto For Billions.” It will not only accelerate ASTR’s adoption within the Soneium ecosystem but also serve as a critical preparatory step for broader integration into the entire Superchain ecosystem.

Campaign Overview

The ACS Campaign will introduce an ecosystem-wide score-based system designed to reward users for contributing to the Soneium ecosystem after its mainnet launch. Users earn points based on specific onchain activities related to ASTR expansion, including providing liquidity or assets to eligible DeFi applications and interacting with consumer and gaming applications on Soneium. Scores earned throughout the campaign will be converted into ASTR tokens at the end of the campaign, ensuring direct incentives for active participation. dApps will receive ACS and distribute them to their users. While the distribution method is determined by each dApp, it is recommended that they adhere to the original ACS distribution rules. By rewarding meaningful ecosystem engagement, the ACS campaign will promote long-term sustainability and drive early adoption in the Soneium ecosystem, reinforcing the ASTR token’s role as the ecosystem’s primary utility and payment token.

Campaign Period

Tentatively: Feb 20th, 2025 - May 1st, 2025 (70 days)

Budget

Up to 100M ASTR tokens will be allocated for ACS. The budget will come from the Astar onchain treasury. If the campaign underperforms or fails to attract sufficient attention, any unallocated tokens will be returned to the treasury. Unclaimed rewards will also be returned to the treasury.

Expected Impact

  • Utility Expansion of ASTR: The ACS Campaign will significantly enhance the utility of ASTR by positioning it as the preferred currency within Soneium’s DeFi, gaming, and consumer applications. This expansion of use cases will create a robust demand for ASTR, encouraging token holders to engage more actively within the ecosystem. The campaign fosters long-term token utility growth, directly contributing to the stability and appreciation of ASTR’s value over time.
  • Onchain Holder Expansion of ASTR: The campaign’s structure is designed to attract new participants to the ecosystem, encouraging them to hold and use ASTR through meaningful rewards. By converting onchain activity into tangible incentives, we anticipate a sizable increase in the number of onchain ASTR holders. This growth supports a flywheel effect: as the ecosystem expands, the token becomes more valuable, which in turn attracts more users, creating a cycle of sustained adoption and utility.
  • Deeper Strategic Alignment: The ACS Campaign strengthens the economic and strategic partnership between Astar and Soneium by aligning both ecosystems under shared goals. This collaboration ensures that as Soneium grows, ASTR’s role as the primary utility token solidifies.
  • Preparation for Further Adoption: The campaign serves as a launchpad for ASTR’s expansion into other Superchain networks, such as Base, OP Mainnet, and Unichain. By building a strong presence within the Soneium ecosystem, ASTR is positioned as a key asset in future web3 integrations, enhancing its interoperability and cross-network appeal.

The performance recap report will be shared bi-weekly during the duration of the campaign.

ACS Distribution

Total Supply: 1 billion

  • 25m ACS (2.5%): Astar Surge participants
  • 700m ACS (70%): Based on TVL
  • 275m ACS (27.5%) At discretion

Astar Surge Participants (25m ACS)
This distribution is an expression of gratitude for the early pioneers who pre-deposited ASTR to bridge Soneium with its mainnet launch. The distribution will occur on the day the ACS campaign starts. Each participant’s allocation will be determined based on the time-weighted amount of total bridged assets. Only participants who bridge liquidity to Soneium will be eligible for allocation.

Based on TVL (700m ACS)
Projects eligible for this campaign are those deemed important for maintaining liquidity. Each day, 1,000,000 ACS will be distributed, with settlement occurring at 00:00 UTC every 24 hours.

For example, if the total TVL is 100 USDT and User A deposits 10 USDT into Kyo at 12:00, User A will be eligible to receive 50,000 ACS at 24:00. While the list of eligible projects are to be updated during the campaign, the current eligible projects are as follows:

  • Synstaion
    • SynStation is the first and trusted staking protocol on Soneium.
  • Yay!
    • Yay! provides a virtual world where Web2 and Web3 meet, allowing users and investors to coexist and connect, create communities, and earn rewards.
  • Velodrome
    • Velodrome is the liquidity hub of the Superchain.
  • Quickswap
    • QuickSwap is a next-generation layer-2 decentralized exchange and Automated Market Maker.
  • SoneX
    • The DeFi quickening on Soneium.
  • Kyo Finance
    • DEX bringing liquidity to all IP tokens through configurable pools and unparalleled UX through batch operation.
  • SoneFi
    • One-Stop Trading Platform Where AMM Meets Perpetual Contracts, Redefining Decentralized Trading On Soneium.
  • Sonus Exchange
    • Native ve(3,3) DEX with Concentrated Liquidity.
  • Untitled Bank
    • Untitled Bank is a cutting-edge decentralized lending protocol on Soneium.
  • Sake Finance
    • Sake Finance empowers users with an overcollateralized stablecoin, a diverse lending protocol, and one-click strategies for optimized returns.
  • Avalon Labs
    • Avalon Labs is transforming the future of Bitcoin lending with the first-ever CeDeFi and BTC LSDFi marketplace.
  • Macaron Finance
    • PointFi and leverage farming.
  • Stakestone
    • StakeStone is a liquid asset protocol that issues STONE & STONEBTC, Liquid ETH & BTC.

To prevent TVL manipulation, only certain assets will be eligible, and each asset will have a multiplier. While the list of eligible assets and their multipliers are to be updated during the campaign, the current eligible assets are as follows:

  • ASTR and derivatives
  • ETH and derivatives
    • ETH - 1.3x
    • wstETH by Lido - 1x
  • BTC derivatives
    • SolvBTC by Solv - 1.25x
  • Stablecoins

At Discretion (275m ACS)
While projects, where TVL is important, can be evaluated using a relatively straightforward method, it is more challenging to establish a single rule for consumer and gaming applications or certain DeFi applications. Therefore, I propose classifying projects into two categories: Consumer & Gaming Applications and DeFi Applications, with different evaluation methods tailored to each category. The split between Consumer & Gaming Applications and DeFi Applications may be adjusted based on further discussions. Each day, approximately 3,928,571 ACS will be distributed, with settlement occurring at 00:00 UTC every 24 hours.

1. Consumer and Gaming Applications (225m ACS)
For the first two weeks, all projects will receive the same amount of ACS. Starting in the third week, projects will be classified into four tiers every two weeks. This classification will be determined 80% by gas consumption and 20% by a qualitative evaluation conducted by the Astar Foundation. Projects within the same tier will receive an identical amount of ACS. While the list of eligible projects are to be updated during the campaign, the current eligible projects are as follows:

  • Synstaion
    • SynStation is the first and trusted staking protocol on Soneium.
  • Yay!
    • Yay! provides a virtual world where Web2 and Web3 meet, allowing users and investors to coexist and connect, create communities, and earn rewards.
  • Unemeta
    • UneMeta empowers creators and fans by tokenizing IP revenue, allowing fans to earn rewards and deepen their ownership of beloved properties.
  • Legends of Venari
    • Legends of Venari is a creature collection MMO-lite available in early access on both PC and Mobile browsers.
  • Derby Race
    • Derby Race is a real-time pick-to-earn horse racing game for everyone.
  • Sonova
    • Sonova is dedicated to supporting and nurturing projects that can create sustainable ecosystems.
  • ARCAS
    • Arcas Champions is a third person ability shooter set on the Ape homeworld where renegades and village elites battle for control over the planets resources whilst wielding the mysterious element of Bastonium.
  • Overtrip
    • OverTrip is the ultimate skill-based gaming platform where the thrill of competition meets the world of staking, enhanced by the captivating integration of diverse NFT collections and meme coins.
  • Mithraeum
    • Mithraeum is the first omnichain project in the FOCG space.
  • Elfin
    • An all-in-one eSports gaming platform and open-world metaverse built on Elfin Lands
  • Moddio
    • Moddio helps creators to fund, build, and launch Web3 games fast, using Indie.fun for fundraising and a browser-based game engine.
  • Lootex
    • Lootex is a player-centric NFT platform that shares the latest blockchain info.
  • YOAKE
    • YOAKE is the future of web3 entertainment hub.
  • Treasure Hunt
    • Treasure Hunt is a free Telegram mini-app where users pre-mine WP by smashing treasure chests, collecting items, and crafting powerful weapons.
  • Metadomo
    • Metadomo is a platform that connects traditional loyalty point programs with a global network of merchants, increasing the point utility and allowing users to spend their points more flexibly while introducing them to Web3 technology.
  • Arkada
    • Reputation based quest platform. Get recognized for your contributions and earn top tier rewards. Powered by Soneium.
  • Rektech
    • A consumer crypto game show where players compete in daily games, earning points, loot boxes and tradable cosmetics
  • Evermoon
    • 5v5 three-lanes MOBA game that on-board Web 2.0 player to become Web 3.0 player with 0 blockchain knowledge need.
  • Posse Studios
    • Posse Studios specializes in blockchain and gaming technologies.

2. DeFi Applications (50m ACS)
The importance of some DeFi applications cannot be measured by TVL or gas consumption. Therefore, the Foundation will allocate ACS at its discretion for these applications. While the list of eligible projects are to be updated during the campaign, the current eligible projects are as follows:

  • Velodrome
    • Velodrome is the liquidity hub of the Superchain.
  • Quickswap
    • QuickSwap is a next-generation layer-2 decentralized exchange and Automated Market Maker.
  • SoneX
    • The DeFi quickening on Soneium.
  • Kyo Finance
    • DEX bringing liquidity to all IP tokens through configurable pools and unparalleled UX through batch operation.
  • SoneFi
    • One-Stop Trading Platform Where AMM Meets Perpetual Contracts, Redefining Decentralized Trading On Soneium.
  • Sonus Exchange
    • Native ve(3,3) DEX with Concentrated Liquidity.
  • WaveX
    • Perpetual DEX.
  • SuperVol
    • Gamified options for everyone.
  • Stargate Finance
    • Stargate is a fully composable liquidity transport protocol that lives at the heart of Omnichain DeFi.

Your suggestions are valuable! Please feel free to propose your ideas and ask any questions.

The next step will involve an external referendum by the Main Council to create an onchain treasury proposal and have ASTR holders vote.

This marks a step for ASTR to become the main currency of Astar Collective, extending beyond Astar Network. Let’s achieve this together!

13 Likes
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Thanks to Soneium we will be able to expand the value of $ASTR throughout the superchain ecosystem :star:+:cd:=:globe_with_meridians:

2 Likes
3

Support for ASTR in the Soneium Ecosystem
I am excited to express my strong support for the integration of ASTR as a representative asset within the Soneium ecosystem. This strategic move not only enhances the utility of ASTR but also opens up new avenues for innovation and collaboration within the DeFi space.
The opportunity to participate in the “Star Surge” campaign by locking ASTR is a fantastic way for us to engage with this evolving ecosystem. It allows us to earn rewards while contributing to the growth and stability of Soneium. I believe that this partnership will lead to increased adoption and provide significant benefits for all participants.
As we move forward, I am eager to see how ASTR will empower users and projects alike, fostering a vibrant community that thrives on shared success. Let’s embrace this opportunity and support the future of decentralized finance together!

2 Likes
4

This is the campaign that ASTR holders have been waiting for. Let’s expand the utility of ASTR on Soneium together.

2 Likes
5

A very bold proposal, but there will be a strong wave of new tokens on the market.
We need to keep an eye on whether this is really worth doing.

1 Like
6

I believe this initiative has enormous potential for the mass adoption of the ASTR token within the Soneium ecosystem. The sooner we position ASTR as the primary asset, the greater our chances of consolidating this goal. However, there is a risk of other tokens like OP and ETH taking ASTR’s place, which is why I think this campaign is very timely and strategic.

I fully support this initiative.

Even though it involves moving 100M tokens from the treasury into the “market,” the treasury exists to be used wisely. Astar Network is not a bank that needs to sustain a treasury without purpose or utility.

For example, Gavin Wood, founder of Polkadot and Kusama, encouraged the aggressive use of the Kusama treasury for experiments. Following this logic, I believe Astar’s treasury should be used to bring value to the ASTR token, and we have a UNIQUE opportunity to achieve this through this campaign.

My vote is YES!

2 Likes
7

To start this campaign, a massive burning of tokens can be carried out.
with the purpose of drawing the attention of investors who do not yet know the project and soneium and ASTR token.
placing emphasis on the following phrase: “WITH THE ARRIVAL OF SONEIUM AND WITH THE COMMITMENT TO THE ASTAR COMMUNITY we will be burning X Tokens to honor our commitments”
To find out more, visit our social networks.
As the news will be very attractive, many will pay due attention.
This shows the alliance between soneium and Astar and the importance of holding the ASTR token

1 Like
8

I’m uncertain about this campaign, especially considering our previous experience with ASTR zkEVM. The reward of ASTR to zkEVM/Yoki Origin did not lead to increased usage or growth of ASTR zkEVM after the airdrop. Instead, it drove the ASTR price to a low point, diminishing trust among users.

In the crypto world, price movement equates to trust and hype, as seen with ETH and SOL, which consistently increase in value year after year.

Additionally, I believe this is an ASTR forum, not Soneium. Therefore, we should concentrate on fostering ASTR’s growth within Soneium, rather than diverting resources to support Soneium. If you truely want to increase usage of ASTR, based TVL part should eliminate ETH, BTC, and USDs from the pool.

1 Like
9

Hey everyone! I’m David, the co-founder of Lootex. I’m excited to join this ecosystem and the ACS Campaign to see how Astar Foundation and Soneium are teaming up to bring real-world adoption!!

At Lootex, we’re super proud to be part of the “Consumer & Gaming Applications” category in this proposal. We’ve always been focused on connecting the worlds of Web2 and Web3 by rolling out various games, NFTs, and easy onboarding methods to encourage newcomers to join. With the massive 100M ASTR budget supporting the ACS Campaign, I believe we’ll be able to boost user engagement throughout the entire Soneium ecosystem, aligning perfectly with our goal of lowering barriers for mainstream adoption.

One thing I’m really looking forward to is the “flywheel effect” the ACS Campaign aims to create: more user participation means more value and utility for ASTR, which then brings in even more users. By integrating Lootex’s NFT marketplace, in-game assets, and user-friendly environment into both Astar and Soneium, we hope to show how blockchain gaming and collectibles can pump up overall activity and keep people engaged.

Plus, I see this as a great chance for us to work hand in hand with other projects under the Astar Collective. By combining different protocols, apps, and DeFi solutions, we can let users explore new projects, safely trade NFTs, and experience cross-application features’ perks. Teamwork is what will help us build a smooth, exciting experience for everyone in this space.

Big thanks to Astar Foundation and Soneium for launching such an innovative initiative. We can’t wait to see how the ACS Campaign unfolds. If you’d like to work with Lootex or have any questions, don’t hesitate to reach out. Let’s build up ASTR as a leading currency across the Superchain and bring Web3 gaming to an even bigger audience! Let’s go mainstream!
—
David | Co-founder of Lootex

3 Likes
10

Hi Jay,

I think this is a great idea and I’m always a strong believer of an ecosystem working together to harness the collective force of every project together to engage users in the best way, through participation.

However, this is my only concern, if it’s a campaign that is jointly based on the ecosystem shouldn’t it be Astar Network dApps as a joining force, if not the primary driving force?

I understand the ebbs and flows of markets and user bases / engagement however even though Astar Network and Soneium are interconnected I’m failing to see how it’s apparent in this campaign.

If of course, I’ve missed something please let me know, just my thoughts, thank you.

1 Like
11

Very interesting proposal. I’m supporting the initiative.

However, I find that 100M is a huge sum which represent none less than 20% of ASTR Foundation Treasury. At current price we are talking about more than 6M$ for 70 days of promotion, this is insane to me.
1-2M$ (~15-30M ASTR) would already be a huge campaign in comparison with other ecosystem/parachains. So it do not make sens to me to spend this much over this short amount of time.
I would suggest to split this amount over 2-3 big events instead of all in one.

Also, i would suggest to :
1- Set strick rules to make sure that every ASTR spend this way will be allocated to users of dApp. Last thing we want is to see dApp tempted to put some of those incensitive for user in their pocket allong the way

2- add ACS allocation for LFGM campaign contenders in proportion to their final score.
As we know, most of the contenders did not received anything in retrun for their time and help given to stress test Soneium and its various dApp. It could thus be a good way to show them that their participation was meaningfull for the eco.

3- As stated by @eraki, ETH, BTC and USDC, while bringing TVL on soneium, should either not be incencitivized at all during this campaign or with a far smaller multipler in order to promot ASTR usage mostly. It would not be too late to promot those coins with a second campaign later.

4- this is very important for campaign success. It is imperative that starting date of the camping match end of current B2E period + 10 days in order to allow user to unstake their ASTR without getting their bonus slashed.
Current starting date do not consider unstaking period and should be moved to March 3nd instead

(modification - Added pts 4)

5 Likes
12

This is an exciting initiative that has the potential to significantly expand the utility and adoption of ASTR across the Soneium ecosystem and beyond.

The outlined structure appears well thought out, but I’d like to suggest considering more transparency around discretionary allocations and a stronger focus on post-campaign sustainability.

Additionally, the implementation of mechanisms for the encouragement of emerging projects, and gamification of participation, could further amplify the campaign’s impact. Looking forward to seeing how this shapes the future of ASTR and the broader ecosystem!

1 Like
13

Thank you @jay for great proposal.

Sounds interesting. I am all up for it, but I would keep budget at 20M ASTR which comes at current price to cca 1,24M USD. This is still huge number to giveaway in 70 days. This comes at 17714-ish USD per day.
If campaign turns successful and not huge ammount of ASTR gets immediately dumped on market it could be done in similar fashion again. Like an autumn campaign. For first time doing campaign like this I think 100M ASTR which comes to 25%+ ammount of treasury is a lot.

2 Likes
14

Thank you for your excellent proposal!

I agree with the ACS campaign itself, but like other community members, I have concerns.

1. About the Reward

100M ASTR is 1.2% of the current circulating supply and twice the 24-hour trade volume according to the CMC. This is too large an impact on the market and we have major concerns about distributing it as is. I believe there are two simple ways to resolve this.

  • Reduce distribution (about 20M ASTR?)
  • Apply vesting (3~6 months?)

2. Score multiplier on DeFi

If we are considering the adoption of ASTR on Soneium, I think we should increase the ASTR multiplier on this campaign more. 2~3x would be appropriate.

15

We are honored to participate in the ACS program and think it’s a great opportunity to grow with the ASTAR community.

First, most of the $ASTR tokens that have moved to Soneium came through pre-deposits. Through the ACS campaign, I believe this will be an opportunity for much more ASTR tokens to move to Soneium and become firmly established as Soneium’s main asset, probably even more than ETH, while encouraging LP creation through incentives.

At the KYO level, we will also work to ensure more ASTR is locked up and maintain rich liquidity by providing a boost to ASTR LST, separate from the ACS multiplier.

We are already actively supporting ASTR value enhancement by preparing to enable ASTR LST minting directly from the Pool page.

I think this campaign will be an opportunity for many veDex users who have come from the ETH community to become ASTR holders and learn more about it. I believe ACS will provide an opportunity to strongly bootstrap as more LPs and traders flow into the Soneium ecosystem.

Superchain will definitely be the major trend in 2025, and ASTR has the opportunity to take an important position in the Soneium chain, which is at its core!

1 Like
16

Hey everyone, this is Mojo, Head of Growth at Sake Finance! :sake:

We’re excited to see the launch of the ACS Campaign and absolutely love this initiative to drive ASTR’s adoption and utility within the Soneium ecosystem. The ACS Campaign is a fantastic initiative that provides real opportunities for both new projects and the existing Astar community. For projects like Sake, it offers a way to connect with ASTR holders and showcase what we’re building. At the same time, it rewards meaningful engagement and creates new avenues for existing users to participate in the growing ecosystem.

At Sake Finance, we’re excited to contribute by providing ASTR holders the ability to deposit their tokens and borrow stablecoins, unlocking liquidity and enabling them to participate in a variety of DeFi strategies. Additionally, ASTR holders can leverage opportunities across the ecosystem with key protocols like Kyo Finance, SONEX, and SoneFi, creating a robust environment for growth and innovation.

I also think the discretionary allocation to Consumer and Gaming Applications is a smart move. These categories are essential for bringing more users onto the chain, and incentivizing their growth benefits everyone. The more gaming and consumer activity we see, the larger the potential user base becomes—not just for those dApps, but for projects like ours as well. It’s a positive-sum approach that builds momentum across the ecosystem.

Overall, this campaign is well-designed to drive adoption, engagement, and collaboration. I’m excited to see the impact it will have and how it will strengthen Astar as a whole. Great work to the team for putting this together!

2 Likes
17

Really like this campaign that will bring all projects together as a whole and reward the long term supporters of Astar! Looking foward to it!

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Dear ASTR Holders,

As the native DeFi protocol on Soneium, SoneFi is dedicated to benefiting ASTR holders and the Soneium ecosystem by providing a robust DeFi platform and creating innovative earning strategies for you.

SoneFi is a one-stop DeFi platform offering spot swaps, perpetual trading with up to 50x leverage, and meme launches. We are live on the Soneium mainnet from day one and are experiencing significant growth, supported by the Soneium Foundation and the Astar Foundation.

We are extremely bullish on the ACS proposal and extend our gratitude to the Soneium team for prioritizing ecosystem growth and offering aggressive rewards to support all builders and protocols. ASTR and Soneium unite with the vision of bringing billions from Web2 to Web3, especially for creators.

We invite all ASTR holders and participants to stake your ASTR and other assets on SoneFi to earn multiple rewards based on the ACS campaign:

  1. Earn over 40% 7-day APR by providing USDC in the perpetual liquidity pool.
  2. Receive SoneFi mainnet airdrop points—more points mean more airdrops.
  3. Swap and trade to accumulate points.
  4. Launch a meme and bond it to earn additional points.

We have curated various rewards for our community, so don’t hesitate to experience the performance of Soneium and earn with SoneFi.

Let’s go mainstream!

2 Likes
19

I really like the idea of the ACS Campaign.
However, I share the same concerns regarding the budget allocated to such a short campaign. I would prefer a longer campaign or one divided into several phases (e.g., three 70-day campaigns) to mitigate the risks of mercenary liquidity.
I also believe that implementing a vesting mechanism for the rewards would be a great idea.

Like Mouthmouth, I believe it is essential to fairly reward the users of the LFGM campaign based on their number of points.

1 Like
20

To infinity and beyond! :ringer_planet:

1 Like