Yes, I have also come to understand that. In fact, recently, the TVL of Very Long Swap (VLS VeryLongSwap | Staking Airdrop | dApp Staking Proposal), a DEX on Astar zkEVM, has been increasing, and the overall TVL of the ecosystem has also been rising.
Recently, a meme called $NINJA was listed on VLS, and the momentum of this coin is still ongoing. I have been observing for the past 2-3 years that the community behind this coin has been forming a quite strong community in Japan from the beginning.
From this phenomenon, I have come to understand that memes are indispensable for the excitement of the community, become the “energy” of various project activities, and ultimately contribute to the ecosystem.