WoW, first off:
Thanks a lot for all the great feedback and the vocal support towards our project.
Appreciate you all! 
@pitcoin777 with the plans to make the XChimp a marketing tool, we open up for a wide variety of topics that could benefit multiple sides here.
The whole XChimpz project is set up to be able to onboard partners very easily. This way we could for example create custom items for any new project that launches on ASTAR. Those items would be created by AXC and could all function as separate NFTs. Projects could have the benefit of NFTs (for example token gated chats, invite only beta testing…) without having to create their own NFT project / IP, take care of the tech or whatsoever. They would/could also benefit from the existing community of AXC by giving great perks within their project, who have their item equipped and visible on the XChimp.
In short: versatile, project that is very very open, to welcome everything in the ASTAR eco and build for/with them.
Obviously we also allocate a % of the dApp rewards towards business development to be able to grow into this direction actively.
Growing actively also means, that we also have to create and deliver before there could be any deals with rewards for AXC. This includes BD as mentioned, art creation and also implementation of the art into the project (devtime).
Yes that is a nice add on for projects that come to ASTAR, but how does it help bringing awareness to ASTAR?
By actively onboarding partners into our IP via the above mentioned opportunities, we will obviously also attract their community to get familiar with ASTAR. Only the future (and my bullish plans) knows, what sort of partners we could onboard when this first of its kind idea hits the streets running.
Onboarding partners into our project is the base of the whole business case of AXC which will ultimately lead to more eyes on the project, on ASTAR and on the XCimpz as vehicle/as “brandable influencer”.
This also leads into answering the Q about our roadmap:
I can only ballpark the roadmap at this point because everything else would be totally irrelevant as this is all very very new and things can work out in an instant and faster/better than expected or take some more time should unknown hurdles occur. But never the less, the goal is to have 3D XChimpz as OG equitable NFTs being onboarded into metaverses where they could run around as avatars which brands can advertise on and the owner of the XChimp has certain perks for rocking ads.
We all want to see ASTAR succeed. Ultimately we believe that given our history and our capabilities, we have a great chance and offer a great community behind our IP, to whoever would want to onboard credibility into his project.
In the end we have the aim to serve 3 sides here and be the middleman for it all.
-ASTAR we could benefit to as the base where we as a brand “happen” on
-Partner projects we could help with easy onboarding and a key ready “product”
-Our NFT holders via making sure their NFTs will only rise in demand with every new partner/community we onboard.
Hope this sheds some light on your questions which I appreciate.