Revyn - Application Proposal

Governance Treasury Proposals
1

1. Project Overview

Revyn NFT Provider is a production-ready platform designed to bridge mainstream Malaysian users to the Astar Network through familiar e-wallet payment infrastructure.

:link: LIVE Platform (processing real transactions on Astar Network):
https://juzlinkempire.com/app-revyn-client/

:white_check_mark: BlockScout Verified Contracts:

  • 0x7e19d988Eb2Bf5F8F3EfBB7c55eDD7FBe280519a

  • 0xCE1834d5Da36341fB41c0e6Fb16D21C6eF63959e

With our platform, users can:

  • Create NFTs using familiar e-wallet payments (GrabPay, Touch 'n Go)

  • Mint digital assets without cryptocurrency knowledge

  • Access blockchain technology through an invisible Web3 experience

  • Generate permanent ownership of digital creations

:backhand_index_pointing_right: Mission: Eliminate Web3 complexity barriers and onboard mainstream users to Astar Network using trusted daily payment infrastructure.

2. Alignment with Astar Network

REVYN aligns with Astar’s vision of building accessible, user-friendly, and adoption-driven blockchain infrastructure.

Key Benefits for Astar Network:

  • Southeast Asian market penetration → First-mover advantage in Malaysia’s RM70 billion digital economy

  • Cultural showcase → Malaysian heritage and creative assets on-chain

  • Developer ecosystem enhancement → Open-source tools and frameworks

3. Technical Details

The platform integrates:

  • Payment Gateway Module → Malaysian e-wallets (GrabPay, Touch 'n Go, Boost, ShopeePay)

  • NFT Creation Engine → Automated minting, metadata optimization, IPFS storage

  • Smart Contracts → Gas-optimized minting contracts deployed on Astar

  • User Experience Flow → 4-step process from upload → NFT ownership

4. Why Astar Treasury Support?

Treasury funding enables mass-market expansion:

  • Scale funding → User acquisition campaigns for 23M+ e-wallet users

  • Marketing reach → Partnerships with museums, schools, cultural institutions

  • Technical resources → Platform optimization for high-volume usage

5. Roadmap & On-Chain Metrics

Phase 1 (Month 1-2) – Foundation Scaling

  • Features: Artist outreach, social media campaigns

  • Targets: 500 users, 1,500 NFTs, stability improvements

Phase 2 (Month 3-4) – Growth Acceleration

  • Features: Referrals, influencer partnerships, educational content

  • Targets: 2,000 users, 6,000 NFTs, viral growth

Phase 3 (Month 5-6) – Market Domination

  • Features: Partnerships, premium features, institutional onboarding

  • Targets: 5,000+ users, 15,000+ NFTs

6. Community Engagement Strategy

We will drive adoption via:

  • Educational Workshops → “Create Your First NFT” (Malaysian creators)

  • Cultural Partnerships → Museums, galleries, heritage orgs

  • Social Media Campaigns → TikTok, Instagram, Facebook

  • Institutional Outreach → Universities, schools, government

:bullseye: Year 1 Targets:

  • 5,000 active NFT creators

  • 25+ cultural partnerships

  • 50,000+ social followers

7. Transparency & Reporting

Commitments for accountability:

  • Monthly progress reports → User metrics + fund utilization

  • Open-source development → Core modules for ecosystem devs

  • Active community support → Telegram, Discord, WhatsApp

  • Public dashboards → Real-time platform stats

8. Market Analysis & Competitive Advantages

First-Mover Position:

  • Only platform bridging Malaysian e-wallets → Astar Network

  • Established payment processor relationships + compliance

  • Localized cultural user experience

  • Proven tech stack with live transactions

9. Go-To-Market Strategy

Awareness & Education

  • Cross-promotion with Web3 communities & exchanges

  • Partnerships with artist collectives & agencies

  • Educational content in Bahasa Malaysia

  • Government engagement for cultural digitization

User Acquisition

  • Targeted ads → Facebook, Instagram

  • Influencer partnerships with local artists

  • University workshops, hackathon sponsorships

  • Referral incentives for viral growth

Retention & Expansion

  • Premium features for institutions

  • White-label museum/education solutions

  • Seasonal competitions & challenges

  • Loyalty programs for frequent users

10. Team

Lead Developer: Jeremy
:link: https://www.linkedin.com/in/jeremy-koh-2797b2386/

  • Former senior developer at a Malaysian fintech company

11. Competitive Analysis & Differentiation

REVYN’s Unique Advantages:

  • Payment Integration → Only platform accepting e-wallets (no crypto needed)

  • Cultural Focus → Malaysia’s RM23.7B creative economy

  • User Experience → 4-step NFT creation vs. industry’s 10+ steps

  • Market Access → 23M+ e-wallet users vs. 500K crypto users

  • Regulatory Compliance → Full financial services compliance

12. Financial Projections

Funding Request: 430,000 ASTR

Fund Allocation:

  • Marketing & User Acquisition (40%) → 172,000 ASTR

  • Technical Development (30%) → 129,000 ASTR

  • Operations & Support (20%) → 86,000 ASTR

  • Contingency & Market Adaptation (10%) → 43,000 ASTR

Revenue Projections (6 months):

  • Platform Fees: RM75,000+ (15,000 NFTs Ă— RM5)

  • Premium Features: RM15,000+

  • Partnerships / White-label: RM10,000+

  • Total: RM100,000+

Conclusion

REVYN NFT Provider delivers a proven pathway to mainstream Web3 adoption by removing blockchain complexity and using Malaysia’s trusted e-wallet ecosystem.

With Astar Treasury support, we can scale adoption, drive 15,000+ NFTs minted, onboard 5,000+ users, and establish a Southeast Asian presence.

Phase 1 Screen Shots:

Create NFT

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image871Ă—820 79.4 KB

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image873Ă—787 51.7 KB

1 Like
2

Hello, and thank you for the proposal.

To be frank, the current NFT context is quite subdued, and I think it would be very difficult for a platform that only creates NFTs to succeed. The flow of “logging in with an email address, making an electronic payment, and then creating an NFT” is very good, but you need a vision for what comes after.

Right now, there’s a shortage of NFT marketplaces on Astar, so what users do after creating NFTs on this platform is extremely important.

Also, I understand the primary focus is Malaysia. What is the market potential for NFTs in Malaysia? I believe more locally grounded information—such as public interest and income levels—will be necessary.

3

Hello @jeremy016, I appreciate your intention to build in the Astar ecosystem.

I’m very much aligned with @you425’s comment above. Since your project has a highly local focus, we would need concrete and reliable data that can show the potential impact your project could have.

Beyond that, I’d like to understand: what is this?

How are you obtaining such elevated information?

What preparatory work have you done regarding compliance? This is a matter that needs to be done properly.

1 Like
4

Thanks for sharing, @jeremy016. I agree with the earlier points, what happens after NFT creation is key.

Since you’re focusing on Malaysia, clearer data on market potential, user adoption, and compliance prep would help strengthen the proposal.

5

Thank you for your proposal and interest.
Frankly, given the current market conditions, I believe this project’s budget request is high.

Reasons:
-We need to see concrete examples, not promises. I believe you would find better support from the treasury for a project with small steps and growth potential.
-Unfortunately, NFT marketplaces and NFTs are currently almost dead, both in the general market and on Astar. This could be both an opportunity to revive them and a waste of funds.
-Limited marketplace. We live in a global world today. I believe it would be more appropriate not to limit it to Malaysia.

However, I like your approach and perspective. I look forward to seeing your responses to other comments.